About Us.
OUR APPROACH
Although Bold MN is a new name on the Minneapolis media landscape, the genesis for it began in 2004. That’s when we formed a creative media company dedicated to the proposition that business challenges do not get solved in a vacuum. Success requires a thorough, scientific-level understanding of a brand’s audience and a client’s unique position in the marketplace. Success also requires a toolbox of diverse creative elements and the willingness to develop bold solutions to help make the complicated… approachable and compelling. Today, our collective of agency experts helps clients maximize their brand potential through a wide range of creative media. Brand video and animation? Yes. Photography? Affirmative. Event creative? By all means. Social media? Sure. Content Marketing? It’s in our palette. Creative media that is authentic, insightful, and bold? We wouldn’t have it any other way.
EXPERIENCED
The Bold MN team has a track record with several leading healthcare and health analytic companies, including UnitedHealthcare, Optum, Medecision, Scripps Medical, U of MN Foundation and the Mayo Clinic. We have also collaborated with other leading enterprises such as Target, Ameriprise and The Nature Conservancy. For all clients, we have applied bold thinking to the development and execution of successful campaigns directed at a wide range of markets and audiences.
FOCUSED
How does bold avoid being bland? Simple: For any project, of any size, the Bold MN team looks first for a compelling insight we can build around as we develop creative media and content marketing that reaches both the hearts and minds of our audiences. Often, these insights are brought to life through powerful human stories.
SCALABLE
Bold is not a reflection of the size of the budget, but the size of the idea. We are proud to have delivered successful projects within a variety of timelines and budget levels, for clients large and small.
MOMENTOUS
Creating an isolated bold moment is not necessarily rocket science. Creating and supporting a bold brand can be and requires longer-range thinking. It’s what we help our clients do. Our core ideas are not designed for the moment, but to be momentous over time, all the while being true to a brand’s character and an audience’s biggest dreams.
